It seems like the playbook that I use for Sales Navigator is constantly changing. Here is the most up-to-date playbook that I recommend to new Sales Navigator users. As well as pros looking to get more out of the platform.
The 10-Step Framework for Maximizing Success with Sales Navigator.
- Upload Your Book of Business to import up to 1,000 accounts into LinkedIn at once
- Find Leads and Saving Them to a Search and a List
- Top Filters for Beginners
- Advanced Lead Search Filters
- Save your leads to a search, so you can save time.
- Find Accounts and Saving Them to a Search and a List
- Top Filters for Beginners
- Save them to a search
- How to save your best accounts to a list to follow up with later
- Adds New Leads and Accounts into Your CRM with CRM Sync
- Start the Week on Monday by
- Reviewing Lead Alerts
- Reviewing Account Alerts
- Start the Week on Monday by
- Review your Lead Lists and Saved Lead Searches
- Add new leads to CRM
- Then add them to an Outreach Sequence or Salesloft Cadence
- Review your Account Lists and Saved Account Searches
- Add new accounts to your CRM
- Review your Lead Lists and Saved Lead Searches
- Gather Account Intelligence on your accounts
- Use Account Maps to Better Understand Your Way Into an Account
- Find a Referal Through a Teammate with TeamLink
- Gather Lead Intelligence on your leads
- Leverage Smart Links in Your Outreach, to See Who Engages with Them
- Message Your Leads with InMail
Other Information That Might be Helpful
- Keep Your Data Organized with CRM Sync and Data Validation
- Stay on Top Of People Changing Roles and Companies with Champions List and Left Account Flags
- Buyer Interest Alerts help you focus on warm prospects that are already in the market for your services
- Here’s how Jennifer Urbanksi, a Key Account Manager at LinkedIn, Uses Sales Navigator to Sell
- Here's how Maggie Fachini, a Key Account Manager at LinkedIn, Uses Sales Navigator to Sell