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Last week, we shared the Q4 2023 LinkedIn Sales Solutions product release, which includes multiple new features and enhancements designed for sellers to have more high-quality conversations with people that matter.

 

For all our Sales Navigator end-users, find out more details on one of the brand-new features: Relationship Map. Replaced by Account Map, the newest Relationship Map is a drag-and-drop chart that allows you to build a visual map of the key decision makers at your accounts. Relationship Map is powered by LinkedIn’s first-party data to help build account relationships and avoid deal stall.

In the default map view, you can:

  • Stay on top of your buyer circle with highlights on the Lead card, such as recent LinkedIn posts, mentioned in the news, or other relevant LinkedIn insights
  • Create up to 5 maps and share maps with other users on your Sales Navigator contract
  • Get a replacement alert when a lead leaves your account so you can add a replacement

 

In the list view, you’ll be able to:

  • See a more focused and straightforward view of your account
  • See highlights for all your leads at once and some data available only in this view, such as
    • Relationship Strength
    • Assign to — This does not notify your teammates, and the map isn’t shared with them.
    • Notes

 

If you are have an Advanced Plus license with CRM Sync enabled, you’ll also be able to leverage CRM bulk actions in Relationship Map. This features allows you to:

  • Update stale data together in just a few clicks
  • Create and update multiple contacts and leads in your CRM at once
  • Maintain accurate data in your CRM that’s in sync with LinkedIn’s first party data

‼️ >ACTION NEEDED] For users to bulk update and create contacts and leads, Sales Navigator Admins must enable/check the following in CRM Settings and Writeback:

  • Bulk create contacts
  • Bulk update contacts
  • Bulk create leads
  • Bulk update leads

If you have more questions on enabling CRM bulk actions, please see this Help Center article.

 

Extra resources: To learn more about how Relationship Map helps organize and track your account’s buyer committee by mapping with accuracy, check out this Learning Center video and Help Center article.

 

As always, if you have any questions or comments, please leave them below. If you have feedback related to the above features, I invite you to share them on our Ideas page as well. 

 

Thank you,
Eva C.

Excelente conteúdo, parabéns! 

Oi Jêniffer,

Tivemos um post sobre isso em Português, e vamos ter mais discussão no nin]Side Look dia 17/01. 

Me conte qual parte do Mapa de Relacionamentos você está gostando mais, se já estiver usando, lá no post. Te vejo lá!

Hi Eva,

Can you please let me know how we do the below:

  • Get a replacement alert when a lead leaves your account so you can add a replacement

Is this something we can do within the Relationship Map feature?

Thanks,

Smita

Hi @SP_2023, 

Good to see you here as well and good question!

As far as I know, that alert should show up on the lead’s card itself when the lead is no longer at the account of the Relationship Map you’re looking at. 

I don't think it’s something you have to enable. 

Hope this helps and let me know if you have more questions. Thank you!

Hi Eva,

Ok I can see the option of “Replace Lead” on the Relationship map/lead card

I was wondering if we can have like an alert or trigger such that anyone mentioned on my relationship map, if they leave the company or if they are promoted it sends me an alert

 

Thank you.

Kind Regards,

Smita

Boa tarde a todos,

Sou novo nesse embiente virtual e tenho bastante dúvidas.

Gostaria de saber de início qual o caminho mais rápida para eu encontrar os leds que tem conexão direto com minhas tecnologias ?

Oi, ​@Armando Prates  tudo bem? Seja muito bem-vindo. Acabei de ver o seu comentário e queria compartilhar uma novidade sobre as tecnologias no Sales Navigator. Agora, nos filtros avançados de contas, é possível filtrar empresas que utilizam determinadas tecnologias. Além disso, nos filtros avançados de leads, você pode identificar pessoas que têm interesse em uma categoria específica.

Outra opção é usar palavras-chave relacionadas a essas tecnologias, o que permite expandir as informações e encontrar, nos perfis dessas pessoas, quem trabalha ou demonstra interesse por elas.

No nosso grupo de português, compartilhamos diversos recursos que podem facilitar o seu dia a dia e estamos sempre disponíveis para esclarecer qualquer dúvida sobre o uso da ferramenta.

Espero você por lá para conversamos mais sobre essas novidades.

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